7 Steps to Creating a Sales Report Your Bosses Will Enjoy Reading

We’ve all been in meetings where the sales manager presents an overly complex and confusing sales report. By the end of the meeting, you somehow have less of an idea of how the sales team is performing than when the meeting convened. Now that you are a sales manager, your company’s executives expect you to keep them apprised of how your team is doing. After all, the sales department is arguably the engine of the company. The information you convey in your sales report will, in large part, fuel
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